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Advertising should feel connected

Our solutions help you reach members across every stage of their journey, from first discovery to repeat purchase.

How we deliver connected experiences

Start with member insights

Know what members buy, how they shop, and what influences their decisions over time.

Connect every touchpoint

Turn those insights into connected experiences across digital, in-club, social, and offsite channels.

Use results to drive what's next

Measure business impact, uncover what works, and improve future campaigns.

Solutions for every 
business goal

Whether you're building awareness, driving sales, or both, we'll help you
create the right advertising plan

Build your brand across every touchpoint

Onsite Display

Stay front and center while members browse, compare, and shop.

Connected TV (CTV)

Reach members on the biggest screen in the house with premium streaming placements.

Offsite Display

From streaming to browsing, reach members beyond the club using first-party data.

Social

Turn scrolling into shopping by reaching members across their favorite social platforms.

Influencers

Build credibility through trusted creators who are Sam’s Club members.

Expert Review Video

Answer questions before members even ask them with expert-led product reviews.

Drive sales across the member journey

Sponsored Products

Help members find your items when they’re ready to buy.

Sponsored Videos

Show your items in action with video that educates members and helps them shop with confidence.

Brand Amplifier

Take over the top of search with premium brand placements.

Demos & Sampling

Give members a chance to see, sample, and experience your items before they buy.

Fuel Screens

Turn a stop at the pump into another chance to connect with members.

Scan & Go™

Be part of the in-club shopping experience as members scan, shop, and go.

Only at Sam’s Club Connect

Bring physical 
and digital together

Connect your brand with members through immersive in-club activations, 
community events, and digital experiences inspired by seasonal and cultural occasions.

Sam’s Football Club

An outdoor promotional booth features Coca-Cola and Powerade counters decorated with soccer graphics and international flags. Several people interact with staff members, receiving drinks and engaging with the display in a sunny parking lot setting. The booth includes colorful national flags overhead, branded coolers, and a small turf area that enhances the sporty atmosphere. Palm trees and parked vehicles in the background suggest a casual, public event location.

Race to the Club

A blue and black Indy-style race car is parked in front of a mobile Sam's Club promotional trailer. Several people stand near the car and trailer, engaging with the display in an outdoor parking lot. The trailer and surrounding signage feature bold blue graphics, checkered racing patterns, and the Sam's Club name. The scene conveys a motorsport-themed marketing activation under a cloudy daytime sky.

Back to Class

Three people stand in front of a large blue Sam's Club Back to Class display in a parking lot. Two children hold clear shopping bags and a red lunchbox, while an adult stands beside them with a snack item. The display features product panels for ZBAR, Nutri, Hot Pockets, OLLY, and Mott's with bright, colorful graphics. Metal barriers, parked cars, and a building are visible in the background under a clear sky.

Win Summer with Sam’s Club

A smiling woman and child pose in front of a bright blue Sam's Club event tent. They each hold a Dustin Lynch poster while standing behind a red rope barrier. The tent features text promoting a summer hat bar and icon selection, with colorful bunting graphics. Other attendees and event staff are visible in the background under the canopy.

Ready to grow with Sam’s Club?

Whether you're a brand, agency, or potential partner, we'd love to hear from you.